Lots of people go in a million different directions, trying to find the ultimate tool or resource to create automatic profits with their online business. It’s not, long however before they find themselves scratching their heads and wondering why they have made no sales and received no sign ups into their auto responder. The reality is this. Unless they are just desperate to keep blowing money, until money starts falling from the sky, people will not spend online until they trust the person making the offer. The nicest website in the world will never penetrate the exterior layer of caution, protecting the money of the potential buyer from being stolen by an online profit shark. I have met a few. You know the kind of person who has everything you need until after you spend your money. The only thing he cares about is getting that $17, $27 or $47 dollars; whatever he can “one time offer” you into spending. Yes, I have products on my blog that implement the OTO, but I want to help people make money with me, not just take their money.
It’s also tough learning to market online, because there are a lot talented salesmen who don’t mind lying to people to get their money. You spend money on their surefire methods and then find yourself questioning your own motives, because of the dishonesty of your teacher. This can be confusing and discouraging. It seems like a lot of online marketers think that being dishonest is necessary to get people to spend money; and they think this because they go round and round in circles, buying up every marketing product they can find, always just hoping that “this will be the one”. They don’t realize that most of the products they chose along the way were good products. There was nothing wrong with any of them. The problem was with the way they went about trying to sell them; buying leads and cold calling email boxes by the millions, only to find a meager return on their large investment. In most cases buying leads is the worst thing you can do, because the leads are being obtained for the purpose of being sold. There was nothing of any real value given to the subscriber, because it was followed up by zero support.
Now I don’t wanna try to be the perfect online mentor or take people under my wing so that we can become the next GDI or one of these other scams. I just think we should be approachable to the buyer after they have made a purchase from us. I truly want them to use and benefit from the products I sell them. Thus, if I am an aspiring marketer who keeps trying to sell products, without offering a real and legitimate presentation, followed by sufficient support, then I will never find a product that I believe in, because people will rarely buy from me and if they do it won’t matter, because I’ll just move on to something new. It is ludicrous to think that people should be naive enough to spend their money on my product, if I’m just gonna move on to a new product next week. The real question is this, “How do I make a legitimate presentation?”, also “How do I follow up with real support?” Well, there are lots ways and being available to your own buyer is one of them.
An easy way for any person start an online business and quit their job in 6 months is to get a blog and use it as a website to promote affiliate products. Now, although there are a lot affiliate products, programs and systems, I do recommend trying one that allows you to have full autonomy. Something simple to use and share with others. It’s best for an online marketer to be as independent as possible, so that as new ideas come into light, nothing ties their hands to keep them from using them. Anybody can get a free blog and use it to create online content, whether they have a hosting service or not. They can join lots of different ezines in which to share their ideas and entreat readers to visit their blog, which is the natural flow of things online. They can tell people about good techniques to make money or generate traffic and then put a link to their blog in the resource box. This way the reader can visit the site of the author whom they have come to trust and get the full details regarding the content they’ve read about in the ezine article.
When buyers can trust those from whom they make purchases, they feel welcome and are happily enticed back to the site of their favorite author and mentor. They share a mutual trust and as they generate integrated content and reciprocal traffic, everyone has the chance to benefit, because the support is real, the results are real and so are the profits! A good product is far less valuable than an honest marketer and insignificant in comparison to genuine service. I was a McDonalds manager for several years and far more often than not, I had to confront, not people unwilling to be friendly, prompt, tidy or punctual, but people unwilling to do what they were really “supposed” to do. The internet is plagued with droves of these zombies. They think they’re going to be millionaires, but they have never learned to truly be considerate. They spend tens of thousands of dollars on product after product, because when they don’t see money growing out of the thin air, they quit, not even caring about the poor sucker who fell for their product, for lack of genuine service.
There are so many online scammers that 9 out of 10 people who read this article will think that I’m just trying to sound honest to get them to come to my blog and buy a product. I don’t blame em’, but this couldn’t be further from the truth. I’ve gotten up from the table on tons of deals, because I knew where they were headed. As I said before, I spent most of my life in public service, tirelessly combating ineptitude and selfishness, only to lose the battle in the end. If it wasn’t the employees, it was the management or owner-operator. However, it was not until I went to McDonalds Corporation and found the same corruption as I found in the franchises that I finally threw in the towel. People just don’t care today! There’s nothing like a ‘drive thru’ or a ‘check yourself out’ line, where you can quickly get rid of the customer. If they’re gone and don’t have the time to come back and complain, they are not likely to return unless it’s over a matter of like thirty or forty dollars. This is the world we live in. Towelheads cut off fingers for less! If I can’t sell a product to make a friend and share a profit, then I quit! In marketing, honesty is the only policy.
Now as I said, affiliate programs are a sure shot method for populating your blog with lots of relevant and up to date content, so as to inform your readers of the kind of options that are available to them as affiliates and the benefit of not having to create products or design websites. However, having a blog populated with several affiliate programs can tantalize the eye of the potential buyer and lead them to to sign up to your newsletter. After they sign up, they can be introduced to other options. If you have an autoresponder, you can use it to send out weekly newsletters to your friends and customers. You give out free tips and make offers to people who have not yet become customers or affiliates in one of your favorite programs. Also if you have a hosting account, you can use it to store resell rights or private label rights products. Then you click and create a new blog page and use it as a sales page to show off your products, which include pictures, descriptions and links to the full sales pages that are set up in your server or hosting account. So anyone can use a blog and affiliate programs to maximize, content, profits, traffic and click through results. The internet community has truly come full circle and the best is yet to come.
Paul Germana, born 1970 Lake Charles LA. Author, Musician and Internet Entrepreneur. Marketing Blogger: profittrek.com Article Source:http://www.articlesbase.com/affiliate-programs-articles/article-marketing-revisited-1772885.html
